Core Website Metrics: What You Need to Know

Core Website Metrics: What You Need to Know

 Many website owners are so focused on getting traffic to their site that they neglect the importance of optimizing its core metrics. Search engine optimization is essential, but it’s not enough! To rank higher in search results, you need to make sure your site...
Is Your Website Harming Your Brand?

Is Your Website Harming Your Brand?

You may not know it, but your website is one of the most important marketing decisions you will ever make. It’s a key component to any brand and an integral part of making and keeping customers happy. But what if that site isn’t up-to-date?  In this blog...
Google Core Web Vitals Are Truly Significant

Google Core Web Vitals Are Truly Significant

The Google Core Web Vitals analysis is a big step in the evolution of web analytics. The new metrics that matter are now page loading speed, mobile responsiveness, and security. Here are multiple ways to get started on optimizing your website for these new core web...
What Is Google My Business And Why Do I Need It?

What Is Google My Business And Why Do I Need It?

Reputation management is a critical digital marketing strategy for local businesses. The internet has created many opportunities for people to leave reviews and feedback about their experiences with your company. That’s fantastic, but it also means you have a...
Website SEO For Online Success

Website SEO For Online Success

It’s no secret that improving your website SEO helps prospective clients find you online more readily. That’s why it’s critical to use the best keyword combinations as a primary strategy for higher placement in search engine results. And, while you...