Anonymous Visitor Identification – Website Sales Optimization

Anonymous Visitor Identification (AVI) is a technology used to identify website visitors who do not provide personal information. This is accomplished by analyzing user behavior and the IP addresses used to access the website. The primary purpose of AVI is to track website visitors without obtaining personal information from them. This is beneficial for website sales optimization as it allows marketers to understand better who visits the website and what they are likely to purchase. AVI can help marketers target specific visitors with offers or promotions and measure the effectiveness of these campaigns. It can also provide insight into which pages are most popular and which products are most often purchased.